Teddah is a premium wellness brand blending performance, clean design and modern lifestyle, creating supplements that feel as refined as the people who use them.

The assignment; Develop a social launch campaign for the introduction of Teddah Creatine, creating a series of editorial Instagram visuals inspired by tennis culture, quiet luxury and modern performance, not your typical gym culture.

The content was designed as a visual storytelling sequence, building curiosity through teaser imagery before revealing the new product.

The campaign also included two short motion teasers, designed to build anticipation and support the product launch across social media.